Perforex

Directive: Attract top candidates to a rather unconventional consulting career.

ioCreative’s Solution: Waste no time nor energy trying to be all things to all people: Reject the typical recruiting clichés and hollow homogenized messages. Speak honestly and directly about the issues that resonate with highly driven, challenge-seeking self-actualizers.

Services included consulting and branding direction, creative concept, copywriting, art direction, graphic production.